The smaller pickups aren't going to sell that great unless they cut prices considerably. The Colorado numbers weren't great, and the Ranger initial numbers were just OK. The problem is that they're mid-sized pickups, not compacts, and the 4 door models only have 5 foot beds. A decently optioned one will run you just south of $50K before tax/title/BS. At that point, you're already into a mid level Silverado. If you want a stripper truck, it's only $7K difference and the Silverado has more cargo, more towing capacity (even the 4 banger has a higher tow rating than the Colorado), and newer interior. They're just so close to one another cash wise for the most part, that it borders on "not worth it" to look at the smaller truck when you get to that point. I'd have killed for GM to come back with a "real" S10.