Dexman PE PMP
Internationally PMP'n his PE-ness
^^^ The only reason they say that is because they want to prevent their trademarked/licensed/restricted name from becoming a "common" name representing all building blocks regardless of manufacturer. They don't want the name Lego to become common like other brand names like Skil saws (circular saws) or Xerox (copy) machines. Once it becomes "common-use", they lose certain restrictions on the name which can impact revenues since generics would be able to label themselves as Lego makers.
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